Getting feedback and listening to your customers

Most people say “customers are always right”. Costumers also give business owners free yet reliable business advices. With these, many business runners try their very best to accumulate feedbacks from customers. These feedbacks are important in determining what we, as producers, traders, manufacturers and sellers will produce and sell to our consumers. But how can we get feedbacks from customers? Read more

What is Viral Marketing?

To clearly define what viral marketing is, we’ll first define the two words composing it – “viral” and “marketing”. Let’s first take a look at the definition of marketing.

Marketing, as defined by the American Marketing Association (AMA), is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Marketing is a huge subject. If you don’t have a basic knowledge of it, it may take a lot of textbooks and tons of articles to fully understand the subject of marketing. But basically, marketing focuses on the processes. These processes involve researching (creating), promoting (communicating), selling (delivering) and distributing (exchanging) your products and services. The components of a marketing mix include the four Ps (product, promotion, placement and pricing). These four Ps of marketing have been modified further to become more costumer focused. This is what is known as SIVA. SIVA stands for solution (product), information (promotion), value (price) and access (placement). Read more

How to Get More Customers and Increase Your Sales

So how will you get more customers and increase your sales? How about getting more customers without thinking too much to increase your sales? The point is, if you want to get more customers, think more of them rather than thinking too much about your self. Think what your customers are thinking. Dream of what your customers are dreaming. And finally, strive to achieve what are your customers want to achieve. To detail more of this study, the following are some good tips on how to get more clients and customers. Read more

How to Earn Cash – Make Money Online

How can we earn and make money online? Actually, as I am writing this article, I’m hoping that this article will return me some extra bucks. With the vast number of people searching for the popular keyword “make money online”, I’m wishing that this article page will soon land on the first page of Google’s search result page for that golden keyword. That’s right! I’m talking of the fortune we can get on driving visitors to our website or blog. The more traffic our site has, the more the value and revenue it will generate. This blog is currently earning from Google Adsense Pay Per Click (PPC) Advertisement. So blogging, writing original contents and doing search engine optimization (SEO) to drive more visitors on my site make my money online. Read more

Cheap yet cool and effective product marketing

There was this ad that caught my attention when I went to a comfort room the other day. Yes it was in the C.R., which an advertisement of a service offered by a certain Company caused me to write this short article. The idea was to make nice and durable stickers with messages like “please flush after use”. Of course I have not seen the women’s comfort room, but in the men’s room, people will see these stickers as much time as they need to do their personal necessities inside the room. In these stickers, below the message, the company name, contact numbers and the catching description of the advertiser’s products are also printed. These stickers were given to the management of the building for free and placed in the building’s comfort rooms. The reminder message to the people was printed as if it was a reminder from the management of the building and the maker of the stickers. Read more

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