Let’s follow and tweet each other on twitter

As I write this post, Twitter is already ranked 26^th among the world’s most popular websites according to Alexa’s web traffic rankings. Since it’s creation in 2006, Twitter has already become a phenomenon in the online world. Twitter is a free social networking and micro-blogging services that enables its user to send and read messages known as “tweets”. Tweets are text-based posts of 140 maximum characters displayed on the author’s profile page and delivered to the author’s subscribers who are known as followers. I am enjoying twitter about a few months now. As of today, I already followed 1,485 twitters. 1,550 twitters also have followed me as of this time. Twitter is a place for easy connection with the people you want to follow and you want to keep an eye on whatever they do. A simple question that says “what are you doing?” does all the update of every users, tweeters and members of the site. It can also become an effective medium to promote your blog or website. That is, as long as you abide the rules of ethical social media practice. Read more

What is the difference between a client and a customer?

I have already written hundred of articles on this site. Most of those articles tackle about business and marketing which also relatively discuss a client and a customer. If you have been following my articles, especially those that talk about marketing, you will notice that the term client and customer have been used interchangeably. Unless a reader has a deep marketing savvy, he can easily distinguish the two. But we cannot assume that all the readers here are business gurus. So to assure that everyone will be enlightened, we will try to illuminate the confusion by bringing the two into a face-off. Read more

How to become a good marketer?

Every business (small, medium or large) needs marketing. A product or a service needs to be marketed to be sold. Marketers do the marketing. But what if you don’t have marketing personnel? How can you generate sales and achieve profitability? Actually, anyone can be a good marketer. Whether if you are an owner, ordinary sales personnel, production personnel, or just anyone in a business organization, you can be a good marketer that can play a very important role in boosting your company’s sales and revenue. A great marketing system can run without the need of high profile marketers or a million dollar marketing budget. Likewise, a person can be a better marketer without the need of a college degree in marketing, long years of marketing experience and or a previous high marketing profile. We only need to understand the following simple and basic ways to become an outstanding marketer. Read more

Accountant versus Business Consultant

This is the second article in our business face-off series. Previously, we have brought vis-à-vis the entrepreneur and the employee. This time we will bring face to face the two professionals who play very important roles in business life cycle. Accountants, as we usually know, are responsible for recording, analyzing, summarizing and reporting an entity’s economic transactions. On the other hand, business consultants are the ones who analyze an entity to search for business flaws or rooms for improvements. To better distinguish the two, let’s now start our business face-off. Read more

The faithful and powerful businessman

When Julius Caesar built the Roman Empire, he needed a powerful political army to successfully build that. When Bill Gates raised his multi-billion dollar company, he needed powerful software products to achieve it. Both Caesar and Gates needed something that is powerful to attain their great goals. But aside from power, they also possessed this thing to succeed – faith. Julius Caesar had putted his faith on his political tactics and strategies to win every military and political battle. On the other hand, Bill Gates left Harvard in his faith to find his software company.  As we can see, power follows faith. Faith precedes power. For aspiring businessmen and entrepreneurs, we need power to become triumphant in business. And to have that pure power, we need to purify our faith. Read more

Next Page »